One of the most powerful things that every fundraiser does is say ‘thank you’. It’s also something that a lot of organizations find difficult. There’s always the temptation to turn the thank you letter into a gift receipt, to ask for another gift, or to write about things that are more important to the letter writer than to the donor. Some organizations even forget to say ‘thank you’ altogether! So I’m providing this short guide on how to write a thank you letter. For my examples, I’ll use the Greater Madison Animal Welfare Center, which I’m pretty confident is…

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